Comparing Multiply
Gloo and Multiply do different jobs.
Gloo gives your staff a free tool. Multiply runs the week for you. Gloo shows you how many people saw your content. Multiply shows you who moved, who went quiet, and who's ready to serve. And every Multiply week ends in one specific step, which is what research says actually changes behavior.
Two different approaches
What each one is built to do
Both start with your Sunday sermon. What happens next is different.
What Gloo does well
- Free content tools. Content Studio turns a sermon into social clips, quotes, devotionals, and discussion guides, and shows how many people engage with them during the week.
- Church texting and email, including visitor follow-up and prayer-request conversations. Free to start, with a $49 monthly plan for larger churches.
- The ChurchPulse survey, built with Barna, which gives a benchmarked picture of how your people say they're flourishing.
- A large partner network of resources, discounts, and ministry tools, backed by a well-funded company.
What Multiply does
- Runs the week for you. From your sermon, Multiply builds and sends a weekly experience to your people. No one on your staff has to produce it.
- Learn, Connect, Live It Out. Every week, people recall the message, talk it through, and commit to one specific action before the next Sunday.
- A Monday digest of what people did, not just what they viewed: who came back to the message, who committed, who went quiet, and who raised a hand to serve.
- A system around the message: a three-week New Member Journey, Ministry Fit for placing volunteers, and a Testimony Library of what God is doing in your people.
Side by side
The differences that matter
Based on each company's own public materials as of September 2026.
| Gloo | Multiply | |
|---|---|---|
| Who does the weekly work | Your staff or volunteers use the tools to create, edit, and publish. | Multiply builds and sends each week from your sermon. |
| What your people receive | The clips, quotes, devotionals, guides, and posts your team chooses to publish. | A weekly Learn, Connect, Live It Out experience in your pastor's voice, ending in one specific step. |
| What you learn | How many people engage with your content. A periodic survey of how people say they're flourishing. | Who returned to the message, who committed, who went quiet, and who is ready to serve. Every Monday. |
| New visitors | Automated text workflows for follow-up. | A three-week New Member Journey, with a personal handoff to your staff at Day 21. |
| Built for | Churches, nonprofits, faith-based universities, and mission organizations. | Churches, built with and for Black congregations. |
| Price | Core tools free. Texting plan $49 a month. | From $900 a month (Starter, $10,800 a year). Standalone systems from $250 a month. |
Gloo is a trademark of its owner. Descriptions of Gloo's products come from Gloo's own website and help center. Features and prices change; check with each company for current details. If anything here is out of date, tell us and we'll correct it.
An honest answer
Which one fits your church?
We'd rather you choose the right tool than the wrong one from us.
Gloo is probably the better fit if…
- You have someone on staff who can run the tools every week.
- You mainly want social media content and church texting.
- Your budget for this is close to zero right now.
- You want a flourishing survey more than weekly follow-through.
Multiply is probably the better fit if…
- You're bivocational, or your staff has no hours left to produce weekly content.
- You want to know who is moving, not just how many viewed.
- Newcomers visit once or twice and then slip away.
- You want every week to end in a step your people actually take.
Or use both.
How are our people doing? A periodic, benchmarked picture of flourishing, from the people who choose to respond.
What are our people doing? Who came back to the message, who took a step, and who needs a call before they stop coming on Sunday.
A church or district that already runs ChurchPulse understands why measurement matters. Multiply adds what happens in the weeks between surveys. The two answer different questions, and a healthy church needs both answers.
See what your people would receive this week.
Bring one recent sermon to a 15-minute call. We'll show you the week Multiply would build from it, and what you'd see about your people the Monday after.