Launch Guide 2 · New Member Journey
The Front Door
Every newcomer gets a path and a person. Here is how your team launches the New Member Journey in about two weeks, without it landing on one person's shoulders. We expect it to be launched when a real newcomer uses it and a person at your church follows up within 72 hours.
Start here
Which one are you?
Pick your part. You will see only what you need.
Your job: about 10 minutes a week, plus follow-up
You are the person newcomers hear from. Name a backup before day 0.
- Receive every notice, every bookingevery first reflection and every finished SHAPE lands in your email.
- Run the weekly check, ten minutes, same time every week. Who is new, who has not heard from a person, who has gone quiet.
- Contact each newcomer within 72 hours. A real person, by call, text or in person.
- Write one sentence in the log about what changed this week.
Your part: one meeting, then a small weekly job
- Session leaderMinistry connector: hosts each session and tells the owner the same day who was missing.follows up within 7 days with anyone who wants to serve.
- Sponsor: your pastor or a staff member. Clears the way and says yes to the rhythm.
- Backup: covers for the owner and knows how to find the notices.
Why this matters
A newcomer who is never contacted by a person rarely stays. We expect a clear path and a promise of a person within 72 hours to give your church a front door that works. Multiply builds the path. Your people provide the person.
Your part: be the sponsor. Say yes to the weekly rhythm and ask your team about it once a month.
Your first 7 days
Three moves in the first week
The clock starts when all your inputs are in. We expect the first week to decide how the second goes.
Handoff call by day 3 to 7
Multiply delivers within 7 days of your inputs and holds a 30 minute call with your owner and sponsor. Live: a 30 minute leader prep call by day 3 after delivery.
Invite people by name
You invite people in person, and the link is on a card or a screen. Invite three people this week.
First newcomer, first person
A newcomer books and attends a session.A newcomer starts the videos. A person at your church contacts them within 72 hours.
What is inside
Your launch kit
Pick your format, then open the files here or download them to print.
Team deck
For your launch meeting. Walk it together with your team of 2 to 3.
Launch workbook
Your steps, your roster and your log, in one place.
Launch checklist
Tick each box from before day 0 to day 14.
How it works
One journey, two ways to offer it
Your pastor and leaders choose the format and the length in the scoping call. Pick one to see what it looks like for your team.
What newcomers do
- Book a session on your own booking link.
- Meet with a leader, session by session. We suggest 6 weeks at most, and you decide.
- Your ministry leader joins the last session.
- Watch short videos on their own time.
- Write a short reflection after each step.
- Finish with SHAPE, and say where they want to serve.
Day 45Day 30 after launch is the established check. Launch is within 14 days of delivery.
What your team gets
- Every booking sends an email to the owner of the booking link.
- After each session, the leader compares bookings to who came and tells the owner who was missing. You keep that in your own roster.
- A 30 minute leader prep call with Multiply by day 3 after delivery.
- Your owner gets an email when the first reflection arrives, and again when SHAPE is complete.
- A ministry connector follows up within 7 days on anyone who wants to serve.
- Progress is saved in the newcomer's own browser, so ask before you assume someone stalled.
The weekly rhythm
A person, every week
The path is built for you. The follow-through is yours, and it is small and steady.
Try it
Run the weekly check in a minute
Four made up newcomers. Pick the day, then tap I called as you reach each one. Anyone past 72 hours with no call needs one today. Nothing is saved.
The weekly check is ten minutes, same time every week. The owner leads it and writes one sentence in the log about what changed.
hours. Every newcomer hears from a real person within 72 hours.
Who is new?
Look at this week's bookingsstarts.
Who has not heard from a person?
Anyone past 72 hours gets a call today.
Who has gone quiet?
Check first, then send one warm nudge. Do not stack messages.Ask first, since their progress lives in their browser.
Your timeline
Delivered, launched, established
Three stages, and each one has a clear owner.
Delivered
We build it in your brand, test it end to end, and hold a 30 minute handoff call with your owner and sponsor.
Launched
A real newcomer used it, and a person at your church followed up. You pass the four-part test below.
Established
The weekly check happens without reminders. After launch, we check in by call or email.
The clock starts when all your inputs are in. If you are not launched by day 14, Multiply calls and you choose: a new date, a smaller scope, or a pause.
The launch test
Four things have to be true
If you can say yes to all four, you are launched.
Owner
One named person gets the notices and runs the weekly check, with a backup named.
Entry point
You invite people in person, and the link is on a card or a screen.
First use
A newcomer books and attends a session.A newcomer starts the videos.
Loop closed
A person at your church contacted them within 72 hours.
Your team
Two or three people, plus a backup
Owner
Receives every notice, contacts newcomers, runs the weekly check.
Session leaderMinistry connector
Hosts each session and tells the owner the same day who was missing.Follows up within 7 days with anyone who wants to serve.
Sponsor
Your pastor or a staff member. Clears the way and says yes to the rhythm.
Our promises to newcomers
People, not automation
They choose
Nobody is pushed. They decide how and when you reach them.
You ask first
Consent comes before contact.
A real person
Anything a newcomer receives comes from someone at your church.
If it stalls
Missing a window is not failing.
It happens at most churches. Start with the first move.
No one is bookingNo one is starting
Check the entry point. Is the link visible, and did anyone invite a person by name this week? Invite three people in person.
A notice did not arrive
Check the spam folder and the email that receives your notices. Then tell your Multiply contact the same day.
Someone went quiet
Reach out once, warmly, within 72 hours. Ask first, since their progress lives in their browser.Do not stack messages.
Owner overwhelmed? Call the backup first. Then tell Multiply. You will not be left alone with it.
Questions
What churches ask us
Your launch kit
Ready when your team is.
Open the files here, or download them to print.